Document Digitization through Artificial Intelligence technologies was the focal point as Pointwest, one of the leading IT companies in the Philippines, officially launched smart Optical Character Recognition (OCR) Platform Skriba last October 24, 2019, at the Amazon Web Services (AWS) Office in Arthaland, Bonifacio Global City.

Skriba is an intelligent OCR platform that uses cutting edge Artificial Intelligence technologies to digitize any document image and extract information from them. The platform converts both printed and handwritten documents into digital form, making it ideal for business processes involving large amounts of paper documents such as accounting, human resources, healthcare, and many more.

Skriba-Launch

Artificial Intelligence Capability Head Mac Aydinan headlines the launch of Skriba.

The product launch was lead by Pointwest Artificial Intelligence Head Mac Aydinan. Skriba is the brainchild of Aydinan and his team. The product garnered interest from over 50 attendees from media, banking, and other industries as they asked questions on the capabilities of Skriba. The forum was hosted by Pointwest Human Resource Business Partner Spam Silag. 

To show the platform in action, booths with Skriba were present at the venue. Attendees witnessed firsthand how the platform digitized data from their identification cards, receipts, and forms and converted them to a format that could be used in various applications like in spreadsheets. 

The official launch was held at the event “Empowering Humans at the Age of AI” sponsored by Pointwest and AWS Philippines. Principles of human-centered AI are manifested in tools such as Skriba which makes work easier by saving hours of manual work for transcribing the document contents.

The event started with a Welcome Address from Jerry Bongco, Head of Enterprise for the Philippines of AWS. Afterwards, Pointwest President and CEO Ma. Crisitina “Beng” Coronel delivered the Opening Remarks.

Pointwest-Skriba-Launch-Speakers

Clockwise from left: Pointwest President and CEO Ma. Cristina “Beng” Coronel; AWS Head of Enterprise for the Philippines Jerry Bongo, Pointwest Head of Data Group Nicco de Jesus, and Energy Development Corporation Head of Transformation Office Joy Santamarina

The event proceeded with a talk on AI trends in Asia. This was delivered by Pointwest Head of Data Group Nicco de Jesus. He shared how East Asia, the Pacific, the EU, and North America are anticipated to be the fastest adopters of AI. Industry-wise, AI adoption is expected to happen fastest in banking, retail, tech, and entertainment. “First to adopt wins”, Nicco said, highlighting the advantage of early adopters in leveraging tech as a competitive advantage.

The next speaker was Joy Santamarina, Head of Transformation Office at Energy Development Corporation, who presented “Human-Centered AI in Companies from a Transformation Leader’s Point of View”. She started her talk with what the world had before AI and after AI; for example, from physical maps, we now have apps such as Waze and Google Maps. 

Joy also tackled the anxiety people feel about AI advancements, reflecting people’s doubts on whether such progress will be good or bad for humans. But she stressed AI as “a crucial part of transformation” as the technology empowers businesses. “At the core of any advancement is people.”, Joy stated, emphasizing the synergy of people, process, and technology to achieve transformation.

After the presentation on Skriba’s capabilities and a demo of how it works, the event proceeded with a presentation by Chief Technology Officer Veck Basinang on the other AI solutions offered by Pointwest. Besides intelligent OCR, Veck shared other AI solutions such as Computer Vision, Natural Language Processing, Sound Processing, Fraud Analytics, and Forecasting, which are applicable across industries. She ended her presentation with a thought-provoking question: “What social problem would you like to be solved by AI?”

AWS-Daniel-Joel

AWS Solutions Architecture Lead for ASEAN Partners Daniel Bucherer and AWS Senior Manager of Solutions Architecture Joel Garcia during the fireside chat.

The next part of the program was allotted for the AWS Fireside Chat which featured AWS Solutions Architecture Lead for ASEAN Partners Daniel Bucherer and AWS Senior Manager of Solutions Architecture Joel Garcia. The fireside chat was moderated by Partner Success Manager Marnie Tolosa, who helped keep the conversation going by asking questions to the two speakers. 

The conversation focused on how AI helps humans, the boundlessness of technology, and AWS as a customer-centric company. On the question of AWS’ take on human-centered AI, Daniel responded with “starting with the customer and working backwards”, advocating a deeper understanding of customers to serve them better.

The event ended with a raffle and a sumptuous lunch, as attendees went around the Skriba booths.

Prior to the official launch, a soft launch was previously held for the platform (under its former name Eskriba) on July 16, 2019 at Pointwest Pasig Office at Rockwell Business Center Tower 3, Pasig City. 

 

 

Skriba-Launch-Speakers

From left to right: AWS Manager for Partner Success Marnie Tolosa, Pointwest AI Capability Head Mac Aydinan, Pointwest Pointwest Head of Data Group Nicco de Jesus, Energy Development Corporation Head of Transformation Office Joy Santamarina, Pointwest President and CEO Ma. Cristina “Beng” Coronel, and Chief Technology Officer Veck Basinang.

 

About Pointwest

Pointwest is an IT company in the Philippines. Founded in 2003 by pioneers of the Philippine Global Sourcing industry, Pointwest creates value for its list of satisfied clients — including top Fortune 100 and local companies — with world-class digital innovation and IT modernization services backed by international-standard methodologies, and innovative practices.

For Inquiries, contact us:

+632 8814 1100 (Trunkline)

+1 (888) 210-9078 (US Toll-Free)

ask@pointwest.com.ph

Pointwest, leading IT company in the Philippines and Amazon Web Services (AWS), the brand of the world’s most comprehensive and broadly adopted cloud platform, conducted a lunch forum “Re-envisioning Digital Healthcare” held on Wednesday, October 16, 2019, at The Bellevue Manila, Northgate Ave, Alabang, Muntinlupa, Metro Manila.

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Thank you for making the event “Elevating Digital Customer Experience” by Pointwest and Creatio (formerly bpm’online) a huge success! The speakers’ presentation materials are now available for download. We hope you were able to gain valuable insights on customer culture, customer relationships, customer experience expectations, and knowing your customers. See you again at our upcoming events!

 

Building a Customer-Obsessed Culture

Speaker: Basil Tabilos, Pointwest Head of Digital Transformation Consulting

To download the presentation material, click here.

crm-pointwest-tabilos

 

Empowering Customer Experience and Relationships with CRM Trends Today

Speaker: Alex Donchuk, Creatio Global Channel Director

To download the presentation material, click here.

crm-bpm'online-donchuk

 

Fulfilling Customer Experience Expectations with CRM

Speaker: Mike Hryshenko, Creatio Regional Sales Director EMEA & APAC

To download the presentation material, click here.

crm-bpm'online-hryshenko

 

Knowing Your Customers Well Through Data

Speaker: Mac Aydinan, Pointwest AI Capability Head

To download the presentation material, click here.

crm-pointwest-aydinan

 

 

 

 

A Big Thank You!

From Pointwest and Creatio

 

About Pointwest

Founded in 2003 by pioneers of the Philippine Global Sourcing industry, Pointwest creates value for its list of satisfied clients — including top Fortune 100 and local companies — with world-class digital innovation and IT modernization services backed by international-standard methodologies, and innovative practices. 

For Inquiries, contact us

+632 814 1100 (Trunkline)

+1 (888) 210-9078 (US Toll-Free)

ask@pointwest.com.ph

Pointwest, leading IT company in the Philippines, served as one of the key sponsors of the U.S. Embassy Public Service Forum held on October 3, 2019, at the AIM Conference Center, Makati City. The forum was organized by The American Chamber of Commerce of the Philippines, Inc.

One of the main aims of the forum is to educate the public about U.S. visas, such as Non-Immigrant (Tourist and Business) and Immigrant (Permanent Resident) visas. In 2018 alone, the U.S. Embassy in the Philippines issued 204,137 non-immigrant visas, 32,123 immigrant visas, 5,919 fiancé visas, and 929 student visas, reflecting great interest from Filipinos to travel to the states for tourism, business, education, or personal reasons.

The forum also tackled services provided by the U.S. Embassy for American citizens residing in the Philippines. These include offerings by the following units of the Consular Section of the US Embassy in Manila: American Citizens Services (ACS), and the Social Security Administration/Federal Benefits Unit (SSA/FBU). 

Pointwest-sponsors-US-embassy-public-service-forum

ACS provides services and protection to U.S. Citizens in the Philippines. For 2018, they processed 14,653 regular passports, 683 emergency passports, and  11,107 notarial services.

On the other hand, SSA/FBU handles the distribution of Social Security Benefits, including retirement, survivors, and disability. In the Philippines alone, approximately 35,000 beneficiaries receive around $360 million worth of benefit payments per year. This number is a significant chunk of the $1.5 billion given each year to more than 150,000 beneficiaries per year in 43 countries across Asia and the Pacific.

Pointwest was represented at the event by Pointwest Executive Director Leo Querubin. According to him, events like this help more people understand the kind of work embassies do, especially in promoting the growth of businesses, industries, and economies by facilitating safe and legitimate entry for its migrant workers and maintaining diplomatic ties between the two countries.

“Pointwest is continuously expanding its global reach to better spread its thrust to promote the Filipino brand of IT”, Querubin said. “We regularly send our people abroad when our foreign clients need them, so Pointwest is a firsthand witness to the role embassies play.” 

 

About Pointwest

Pointwest is an IT company in the Philippines. Founded in 2003 by pioneers of the Philippine Global Sourcing industry, Pointwest creates value for its list of satisfied clients — including top Fortune 100 and local companies — with world-class digital innovation and IT modernization services backed by international-standard methodologies, and innovative practices.

For Inquiries, contact us:

+632 8814 1100 (Trunkline)

+1 (888) 210-9078 (US Toll-Free)

ask@pointwest.com.ph

Pointwest-Contact-Numbers

In compliance with the directive of the National Telecommunications Commission (NTC), Pointwest’s landline contact numbers will transition to the 8-digit format.

This will be effective starting October 6, 2019.

The updated numbers are as follows:

(+632) 8814-1100

(+632) 7917-1100

Pointwest, a leading IT company in the Philippines, held an executive briefing on cybersecurity entitled “Data Privacy: Now Boarding” last September 20, 2019, 3-5 pm at Conti’s Bakeshop and Restaurant, Greenbelt 2, Makati City.

Attendees from airlines, travel agencies, and insurance brokerage firms graced the event. These organizations deal with sensitive personal information which should be secured in compliance with Republic Act 10173, or the Data Privacy Act of 2012.

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Pointwest, the Filipino brand innovative institutions rely on for digital transformation and Creatio (formerly bpm’online), the global leader in customer relationship management will hold the event “Elevating Digital Customer Experience” on Thursday, October 17, 2019, at the MilkyWay Cafe, 900 Antonio Arnaiz Avenue, Makati City.

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Pointwest, one of the leading global IT companies in the Philippines, held the first-ever EmpowHER Summit last July 26, Friday, 2-6 pm at the Tech Portal, UP Technohub Quezon City.

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Pointwest Security Analyst Christine Balanaa talked about making software more secure during the 34th Enablement Seminar, “Managing and Integrating Secure Software Development Practices”, of the Philippine Software Industry Association (PSIA) last June 27, 2019 at the Marquis Events Place, BGC, Taguig.

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Pointwest, the leading Filipino-owned IT company, and Tricentis, the global leader in software testing, will hold an executive briefing on Test Automation and how it can be leveraged for speed at Pointwest’s Tower 3 Rockwell Business Center office this coming July 16, 2019.

(more…)

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